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Game theory: a nontechnical introduction
The foundations of game theory were laid by John von Neumann, who in 1928 proved the basic minimax theorem, and witlh the publication in 1944 of the Theory of Games and Economic Behavior the field was established. Since then, game theory has become an enormously important discipline because of its novel mathematical properties and its many applicati…
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- ISBN/ISSN
- 978-0-486-29672-2
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- MAT DAV G
Secrets of mental math : the mathemagician's guide to lightning calculation a…
Discover the secrets and tricks of mental math to change how you see numbers. Aruthur Benjamin, a renowned math expert, shares lightning-quick calculation techniques and number tricks for incredible results. This book will help you master mental math, enhance memory, and make mathematics enjoyable. Learn to solve complex equations effortlessly, mult…
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- 1st edition
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- 978-0-307-33840-2
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- MAT BEN S
Proposal kelayakan usaha UMKM untuk perbankan
Sutardjo Tul, SE, Msi lahir di Gorontalo dan berkarier di bidang perbankan. Beliau pernah menjadi Pemimpin di beberapa cabang Bank BNI. Sulitnya mendapatkan pinjaman dari bank disebabkan oleh ketidaksuaian data yang disampaikan oleh peminjam, serta kesulitan pihak bank dalam menyalurkan dana. Buku proposal kelayakan usaha untuk perbankan diharapkan …
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- ISBN/ISSN
- 978-602-98318-7-0
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- MAR TUI P
Pemasaran Strategik
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- 2 (dua)
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- 978-979-29-3437-3
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- MAR TJI P
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- 2 (dua)
- ISBN/ISSN
- 978-979-29-3437-3
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- MAR TJI P
The origin of brands
Here, the Rieses explain how changing conditions in the marketplace create endless opportunities to build new brands and accumulate riches. But these opportunities cannot be found where most people and most companies look. That is, in the convergence of existing categories like television and the computer, the cellphone and the Internet.
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- 0-06-057014-8
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- MAR RIE O
Blue ocean shift : beyond competing : proven steps to inspire confidence and …
From the authors known for the groundbreaking strategy book introducing 'red oceans' and 'blue oceans', comes Blue Ocean Shift. This book showcases real-world examples of leaders shifting from crowded markets to new, uncontested market spaces. It provides a step-by-step guide on boosting confidence within your team and capturing new opportunities fo…
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- ISBN/ISSN
- 978-1-5098-3219-4
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- MAR KIM B
Winning in emerging markets: a road map for strategy and execution
In Winning in Emerging Markets, Tarun Khanna and Krishna Palepu outline a practical framework for developing emerging market strategies based not on broad categorical definitions like geography, but on a structural understanding of these markets. Their framework describes how institutional voids -the absence of intermediaries like market research fi…
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- 978-1-4221-6695-6
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- MAR KHA W
Marketing management & customer behaviour course
This publication was a teaching material for Marketing management & customer behaviour course at the University of Padova Master in their Business and Management Program in the 2004 which was compiled by prof. Aaron Ahuvia & prof. Kim Schatzel at the University of Padova.
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- MAR AHU M
Manajemen keuangan internasional : teori dan praktik
Buku ini disusun berdasarkan pengalaman keilmuan dan praktik penulis sehingga dapat memberikan pemahaman teoritis dan praktis tentang manajemen keuangan internasional. Hal yang penting dicamkan adalah pembahasan materi keuangan internasional dari sudut pandang manajemen berbeda dengan dari sudut pandang ekonomi (sains) keuangan internasional. Buku i…
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- 979-9242-56-8
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- MAN YUS M
Radical candor : be a kick-ass boss without losing your humanity
This book has been fully revised with a new preface, bonus chapter, and afterword, including a radically candid performance review. Kim Scott, a former leader at Apple and Google, introduces the concept of Radical Candor, which advocates for being kind and clear simultaneously, without resorting to aggression or manipulation. The book provides guida…
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- ISBN/ISSN
- 978-1-250-258-40-3
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- MAN SCO R
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