Gary Hamel, world-renowned business thinker and co-author of Competing for the Future, the book that set the management agenda for the 1990s, now brings us Leading the Revolution. An action plan-indeed, an incendiary device-for any company or individual intent on becoming and staying an industry revolutionary, this book will ignite the passions of entry-level assistants, neophyte managers, seasoned VPs, CEOs, and anyone else who worries that their company may be caught flat-footed by the future. Hamel argues that in an increasingly nonlinear world, only nonlinear ideas will create new wealth. To thrive in the age of revolution, companies must adopt a radical new innovation agenda. The fundamental challenge companies face is reinventing themselves and their industries not just in times of crisis-but continually.

Leading the Revolution is not a book for cozy corner-office types. It is for everyone who has the guts to act on the knowledge that our heritage is no longer our destiny. With an arresting four-color design and a compelling message that will set the new innovation agenda for the next century, this groundbreaking book from the premier business thinker of our time is a call to arms for the dreamers and doers who will lead us into the age of revolution.