APA Style

Ries, Al, Ries, Laura. (2004). The origin of brands . New York: HarperBusiness.

Chicago Style

Ries, Al, Ries, Laura. The origin of brands. New York: HarperBusiness, 2004. Manuscript.

MLA Style

Ries, Al, Ries, Laura. The origin of brands. New York: HarperBusiness, 2004. Manuscript.

Turabian Style

Ries, Al, Ries, Laura. The origin of brands. New York: HarperBusiness, 2004. Manuscript.